Milestone: 2000 Koppert Cress Fans on Facebook

A milestone, the Koppert Cress Facebook Community (facebook.com/ArchitectureAromatique) has 2000 fans. Something that started as a hesitant participation in the next social media tool, has now grown out ot be a valuable tool to provide fans with the latest Koppert Cress information.

Becoming increasingly transparent by means of Facebook has also made us realize the importance of knowing what information is wanted and/or relevant through this medium. In a professional organisation, social media therefore cannot be used without a proper strategy.

We now reach the number 2000, adding value to the lives of fans, followers  and customers. Proof is the increase in positive feedback, questions and likes. In 2013 the intent tot maintain the upward curve and make the necessary steps to continue growth.